« Shoreditch and The City | Main | The perfect evening »

April 21, 2010

Comments

I have a post chuntering about in my head about how the maturation of Digital has created a stand off between Account Planning and Channel Planning.

I'll get round to putting finger to keyboard soon, but my elevator pitch is that its all very well identifying what the touchpoints are where you can have conversations - but you need to know what people want to talk about too.

That was a really great post. Enjoyed reading that. I don't have much to add to this - you've summed it up perfectly!

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Working...
Your comment could not be posted. Error type:
Your comment has been posted. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.

Working...

Post a comment

Your Information

(Name and email address are required. Email address will not be displayed with the comment.)