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January 28, 2014


"Constant chipping away at a problem." Very nice phrase. Too often we expect or aim to solve a problem with one campaign or one idea, when we would be better off realising that most problems take many ideas and many campaigns to solve, if they can ever really be solved.

Well, this is interesting. I've always liked PHD and I think source is fucking amazing. Good luck.

Your contract renewal is assured.

Lovely post, important one too given too many people in adland think their discipline isn't just the most important, but has the ability to do every other disciplines job better than them.

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